Boutique bags mass production started around the 1850s with the purpose of complimenting the client's shopping experience. Most of the times, bags are fabricated out of paper or cardboard and employ various details such as foil stamping, tags, embossings and different types of handles.
A boutique bag extends the sales point becoming a live advertisement generating interesting visual impact while being carried by the target market.
We Love Boutique Bags is a summary of this classic packaging application that plays a very important role in many of Anagrama's branding projects.
