The Media Bar
Interactive
The client
The Media Bar is an agency specialized in brand strategy with a boutique approach. Their work is recognized for producing personalized experiences that are backed by years of execution and insight with groundbreaking results. As in mixology, The Media Bar prepares its projects with the best ingredients mixed with care and attention to create a personalized, innovative and differentiated service.
keywords
Interactive / Web design / Interaction Design / Illustration / Brand Strategy / Landing Page
the objective
Design a website that transmits the agency's vocational experience to users in an informal way through interactions and illustrations based on the differentiating qualities of its processes and services.
the solution
By considering TMB's minimalist brand as an absolute reference, we created leading interactions throughout the site. Being a boutique agency, we identified the need to develop elements that differentiate the site from its competitors. With this objective, we designed a friendly and functional navigation for the end user.
For the art direction, we created illustrations showing the studio processes highlighting the characteristics that make them unique and different. — (A)