Nazca
Interactive
The client
Nazca is a venture capital founded in 2013 with a challenging mission: Empower founders in Latin America by building a profound relationship with smart, bold, aggressive yet human, and self-aware leaders.
Over the last years, Nazca has supported renowned brands such as Justo, Kavak, Luuna, Yema, and a long successful list of companies across Latin America.
keywords
Venture Capital, Modern, Brand Design, User Experience, User Interface Design, Front-end Development, Back-end Development
the objective
This project aims to develop a unique and consistent offline and online brand behavior, communicating distinctive aspects that differentiate Nazca from other venture capital.
the solution
We worked on the brand re-design and a new website experience that communicates the company's vision, portfolio, and the stories behind its unique leaders.
For the color palette, we selected a range of purple tones to make this color a distinguishing element within their communication, along with a modular design system and modern typography selection to convey the innovative aspect of the brand. — (A)
