The Yachtsetter The Yatchsetter is a service that provides yacht and cabin rentals offering 3 night weekend sailing and partying vacation tours on the beach The Yachtsetter offers a unique experience as well as a clothing line of bathing suits shirts and other accessories The brand explores the combination of elegance and fun finding its inspiration in nautical language and regattas Its end result positions The Yachtsetter as an exclusive service that delivers both entertainment and comfort
— The Yachtsetter
Branding
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The Yatchsetter is a service that provides yacht and cabin rentals, offering 3-night weekend sailing and partying vacation tours on the beach. The Yachtsetter offers a unique experience as well as a clothing line of bathing suits, shirts, and other accessories.

The brand explores the combination of elegance and fun, finding its inspiration in nautical language and regattas. Its end result positions The Yachtsetter as an exclusive service that delivers both entertainment and comfort.
The elements found within the brand are inspired by signaling communication representative of ships, as well as the shields, medals, and flags that are used in regattas. The logo draws play from the formations and landscapes that occur from regattas, while the brand’s color palette results from the contrast found in the colors that are present in these boat competitions and maritime signal flags.
The Yachtsetter Logotype
Logotype
The Yachtsetter Welcome kit
Welcome kit
The Yachtsetter Envelopes
Envelopes
The Yachtsetter Notebook
Notebook
The Yachtsetter Folder
Folder
The Yachtsetter Service hanging tags
Service hanging tags
The Yachtsetter Letterhead
Letterhead
The Yachtsetter Business cards variations
Business cards variations
The Yachtsetter Handkerchief
Handkerchief
The Yachtsetter Welcome kit
Welcome kit
The Yachtsetter Greeting card and envelope
Greeting card and envelope
The Yachtsetter Website homepage
Website homepage
The Yachtsetter Brand behavior
Brand behavior
The Yachtsetter Brand behavior
Brand behavior
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