Madii Dylan Madii Dylan is an Australian line of natural eco friendly children s products that range from soft cleansing flannels to cozy hypoallergenic pillows Their products are made with incredible air spinning technology that naturally resists dust mites mildew and bacteria Also they re specially designed to align the spine support the neck and keep children s heads elevated so they can breathe freely while resting
— Madii & Dylan
Product branding
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Madii & Dylan is an Australian line of natural, eco-friendly children's products that range from soft cleansing flannels to cozy hypoallergenic pillows. Their products are made with incredible air-spinning technology that naturally resists dust mites, mildew and bacteria. Also, they're specially designed to align the spine, support the neck and keep children's heads elevated so they can breathe freely while resting.
Our job was to transmit the brand's most important values: friendliness, cleanliness, comfort and honesty. We kept the brand colors crisp and gender neutral. The logo uses a light and clear typeface that draws attention not to itself but to the brand's main character: the ampersand. The ampersand was designed to function as an icon, an icon that reflects the brand's innocence and cleanliness: it's designed to look like a cross between an ampersand and a rubber ducky.
Madii Dylan Product packaging
Product packaging
Madii Dylan Corporate Stationery
Corporate Stationery
Madii Dylan Pillow packaging
Pillow packaging
Madii Dylan Brand collateral
Brand collateral
Madii Dylan Product label
Product label
Madii Dylan Corporate envelopes
Corporate envelopes
Madii Dylan Boutique bag
Boutique bag
Madii Dylan Business card
Business card
Madii Dylan Product label detail
Product label detail
Madii Dylan Product labels
Product labels
Madii Dylan Flannel packaging
Flannel packaging
Madii Dylan Label detail
Label detail
Madii Dylan Pillow
Pillow
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