Piper Sons Piper Sons is a children s clothing and accessories line for kids ages 0 to 5 The client approached us with the wish to create an upscale brand that could indulge kids such as Suri Cruise Moses Martin or Vivi Jolie Pitt with beautifully understated childrenswear with added touches of subtle elegance and unexpected whimsy Like their clothes our branding for Piper Sons is characterized by a cool contemporary style high brand value and exceptional craftsmanship Drawing inspiration from nature fantasy and the youthful innocence of children our proposal consists of a mature logotype that communicates the brand s premium value and a whimsical jumping fox reminiscent of typical children s fairy tale characters
— Piper & Sons
Branding
Share
Piper & Sons is a children's clothing and accessories line for kids ages 0 to 5. The client approached us with the wish to create an upscale brand that could indulge kids such as Suri Cruise, Moses Martin or Vivi Jolie-Pitt with beautifully understated childrenswear with added touches of subtle elegance and unexpected whimsy. Like their clothes, our branding for Piper & Sons is characterized by a cool, contemporary style, high brand value, and exceptional craftsmanship.

Drawing inspiration from nature, fantasy, and the youthful innocence of children, our proposal consists of a mature logotype that communicates the brand's premium value and a whimsical jumping fox reminiscent of typical children's fairy tale characters.
The fox illustration was carefully crafted by hand, making sure its illustrative detail was fuzzy, friendly, cute and, at the same time, contemporary and young. The color palette features mint, a choice color that provides a cool, youthful and natural pop to each piece that is appealing to both girls and boys. The copper foil print finish over uncoated paper are thrown in to round up the brand's whimsy and subtly elegant characteristics.
Piper Sons Stationery
Stationery
Piper Sons Business cards
Business cards
Piper Sons Packaging
Packaging
Piper Sons Shirt with tag
Shirt with tag
Piper Sons Folder
Folder
Piper Sons Clothes tags
Clothes tags
Piper Sons Black envelope with copper foil
Black envelope with copper foil
Piper Sons Envelopes
Envelopes
Piper Sons Business card
Business card
Piper Sons Clothes packaging and accessories
Clothes packaging and accessories
Piper Sons Clothes tags
Clothes tags
Back to Portfolio.