Vienna Woods Vienna Woods is a company that specializes in providing natural looking high quality engineered timber and laminate flooring located in New Zealand Our proposal is based on one element wood Its qualities including texture form and color are the core inspirations for the brand We exploited these details and amplified their dimensions in order to get to de essence of the material which is conformed by organic curves We designed a logo that simulates these characteristics by joining lines with asymmetric inclinations
— Vienna Woods
Corporate branding
Share
Vienna Woods is a company that specializes in providing natural looking, high-quality engineered timber and laminate flooring, located in New Zealand.

Our proposal is based on one element: wood. Its qualities, including texture, form, and color are the core inspirations for the brand. We exploited these details and amplified their dimensions in order to get to de essence of the material, which is conformed by organic curves. We designed a logo that simulates these characteristics by joining lines with asymmetric inclinations.
Graphic components found in the modulation of wood tiles draw inspiration for the brand’s stationary. We replicated and thus incorporated the uneven distribution of logos found in the back of wood tiles and the cut-in and out structure found in its contouring. Integrating image and product in an engaging way.
Vienna Woods Shipping label
Shipping label
Vienna Woods Folder
Folder
Vienna Woods Store sign
Store sign
Vienna Woods Woods catalogues and cleaning cloth
Woods catalogues and cleaning cloth
Vienna Woods Compliment slip and A4 envelope
Compliment slip and A4 envelope
Vienna Woods Business cards
Business cards
Vienna Woods Woods catalogues
Woods catalogues
Vienna Woods Letterhead
Letterhead
Vienna Woods Envelope
Envelope
Vienna Woods Business card
Business card
Vienna Woods Compliment slip and A4 envelope
Compliment slip and A4 envelope
Back to Portfolio.