Posted by: Anagrama.
Pictures from typography class taught by one of our creative directors, Mike Herrera at CEDIM (http://www.cedim.edu.mx). Monterrey, Nuevo León.
Posted by: Anagrama.
Photo session taken by Chris Sisarich while shooting a tourism campaign in Egypt.

Here's the link to the photographs:
http://www.behance.net/gallery/Somewhere-in-the-Middle-of-Nowhere/764791
Posted by: Anagrama.
Crowdsourcing has had a great deal of attention lately influencing corporate decision making in terms of product & service definition and even branding. Is this the best available option?
Posted by: Anagrama.
Navigating through Behance Network (http://behance.net) we got to Budapest photographer Akos Major profile and this set of highly recommended photographs.

http://www.behance.net/akosmajor
Posted by: Anagrama.
A brand is more than a simple company logo. Instead, a set of associations that consumers have in relation to your product, company, or service, seems more likely to define what a true brand is. One of the most important aspects that make the difference between a simple brand and an excellent brand is its consistency.
Posted by: Anagrama.
Branding. This word sounds so familiar and at the same time when thinking of how to define it a blank mind doesn’t come in handy. The intention of these next paragraphs is finding a way to get rid of that blank mind when thinking of the word branding.
Posted by: Anagrama.
A quick photo shoot for our favorite local chocolate store, a candy boutique named caramela.
Posted by: Anagrama.
A quick overview of our team's interior design process for our new French friends, Theurel & Thomas, a boutique-style pattiserrie located in San Pedro, Mexico. We will upload the final results in our portofolio section soon.
Posted by: Anagrama.
By using CLV marketing approaches, companies can make consistent decisions over time about client classification and retention, campaign dimensioning, product value proposal assessments and can help in determining the level of resources to be spent on each customer segment.
Posted by: Anagrama.
A well defined and executed brand, design, intellectual property and human resources are essential elements of such strategy.